Identity Signage

Odeon

Odeon Interactive Museum was formerly known as Odeon Cinema built in early 1920s. It is located in the heart of Unesco World Heritage site George Town, Penang. The iconic art deco architecture still remains until today, thus influencing the branding of Odeon Interactive Museum. It is known for introducing Penang’s culture and heritage through 3D anamorphic art, therefor negative space for the word “ODEON” is applied. The logo is a combination of art deco and optical illusion.

CLIENT

Odeon

SECTOR

Tourism

DICIPLINE

Brand Identity, Signage & Environmental Graphic Design

PROJECT TEAM

Kwok Jin Xin, Ong Lyn-Hui